Advertorial & Sponsored Content Disclosure Policy

Wilayah.com.my
Effective Date: 1 Jan 2026

Wilayah.com.my is committed to maintaining editorial integrity, transparency, and reader trust. This Advertorial & Sponsored Content Disclosure Policy explains how paid, sponsored, or promotional content is presented on our platform.

1. Definition of Sponsored Content
Sponsored content refers to any article, video, graphic, or multimedia material that is:
• Paid for by an advertiser, sponsor, brand, organisation, or individual; or
• Produced in collaboration with a commercial or institutional partner; or
• Intended to promote products, services, campaigns, initiatives, or corporate messages.
This includes:
• Advertorials
• Sponsored articles
• Paid interviews
• Partner features
• Branded content
• Promotional announcements

2. Clear Labelling & Disclosure
All sponsored or advertorial content on Wilayah.com.my is clearly and prominently labelled to distinguish it from independent editorial content.
Disclosure labels may include (but are not limited to):
• “Advertorial”
• “Sponsored Content”
• “Paid Feature”
• “In Partnership With”
• “This article is sponsored by…”
The disclosure will appear:
• At the top of the article, and/or
• Clearly within the content where appropriate
There is no ambiguity between editorial journalism and paid material.

3. Separation of Editorial & Commercial Functions
Wilayah.com.my maintains a strict separation between:
• Editorial decision-making, and
• Advertising, sponsorship, or commercial arrangements
Advertisers and sponsors do not influence:
• News selection
• Headlines
• Editorial tone
• Journalistic conclusions
Sponsored content is produced under agreed commercial terms but does not override Wilayah’s editorial standards.

4. Editorial Standards for Sponsored Content
While sponsored, all advertorial content must still comply with Wilayah.com.my’s standards on:
• Accuracy and factual integrity
• Non-defamatory language
• Compliance with Malaysian laws and regulations
• No misleading, false, or deceptive claims
• Respect for public interest and decency
Wilayah.com.my reserves the right to:
• Reject sponsored content that conflicts with our values
• Edit content for clarity, accuracy, and compliance
• Remove content that later breaches policy or law

5. Responsibility & Accountability
The advertiser or sponsor is responsible for:
• The claims, representations, and opinions expressed in sponsored content
• Ensuring compliance with applicable laws (including advertising and consumer protection laws)
Wilayah.com.my is not responsible for:
• Product performance
• Commercial disputes
• Claims made by advertisers

6. Native Advertising & Platform Compliance
Wilayah.com.my ensures that all sponsored content complies with:
• Search engine transparency guidelines
• Social media platform disclosure requirements
• Digital advertising best practices
Sponsored content is never designed to intentionally mislead readers into believing it is independent journalism.

7. Reader Trust & Transparency
We believe transparency strengthens credibility. Readers are encouraged to:
• Check disclosure labels
• Distinguish editorial reporting from sponsored material
• Contact us with questions or concerns regarding sponsored content

8. Complaints & Enquiries
Any concerns regarding advertorials or sponsored content may be directed to:
📧 [email protected]
or
📧 [email protected]
All enquiries will be reviewed in accordance with our Complaints & Redress Policy.

9. Policy Review
Wilayah.com.my reserves the right to update this policy to reflect:
• Regulatory developments
• Industry best practices
• Platform or advertising standards

Updates will be published on this page.